EP. 205 Pure Fishing’s Best in Show and New Product Showcase Wins at iCast Just in Time for the Holidays - With Kimberly Hoffman
Just in time for your holiday shopping, this episode is full of great gift ideas and some of the hottest must-have new products out this year in fishing!
Pure Fishing, which is a collection of the world's best-known fishing brands, had an epic time down at iCast's New Product Showcase this year. They won 1st place in 9 different categories, including Best in Show for the Berkley PowerBait Gilly- the first time ever that a bait won the Best in Show category!
This week, I chat with Kimberly Hoffman who is the Senior Manager, Advertising & Public Relations for Pure Fishing to talk about the iconic brands they represent, some of these new products, and the marketing behind them.
Enjoy!
Mentioned in this Episode:
Additional Resources:
- The Woman Angler & Adventurer Facebook Page
- The Woman Angler & Adventurer Facebook Group
- The Woman Angler & Adventurer on Instagram
- The Woman Angler & Adventurer on YouTube
- Women's World of Fishing Monday Night Takeover YouTube Channel
- Listen on Apple Podcasts (subscribe and leave a review!)
- Listen on Google Podcasts
- Listen on iHeartRadio!
Support our Sponsors!
- Lance Camper
- Freedom Boat Club Nashville
- Key West Boats
- St. Croix Rods
- Hellwig Suspension Products
- RUNCL (10% OFF Discount Code: TWA10RUN)
- Stealth Rod Holders
- Al's Goldfish Lure Co.
- YOLOtek (use Coupon Code Angie for free shipping!)
Additional Mentions: