Just in time for your holiday shopping, this episode is full of great gift ideas and some of the hottest must-have new products out this year in fishing!

Pure Fishing, which is a collection of the world's best-known fishing brands, had an epic time down at iCast's New Product Showcase this year. They won 1st place in 9 different categories, including Best in Show for the Berkley PowerBait Gilly- the first time ever that a bait won the Best in Show category!

This week, I chat with Kimberly Hoffman who is the Senior Manager, Advertising & Public Relations for Pure Fishing to talk about the iconic brands they represent, some of these new products, and the marketing behind them.

Enjoy!

Mentioned in this Episode:

• Pure Fishing
• iCast

• Greys Tital Fly Fishing Reel

• Abu Garcia Veritas Baitcast Combo

• Abu Garcia Zenon Freshwater Casting Rod
• Abu Garcia Zenon Freshwater Spinning Rod

• Berkley Choppo Saltwater

• Berkley PowerBait Gilly
• Plano Atlas Tackle Pack

• Plano EDGE Micro Magnetic Fly Box

• Plano Frabill Universal Bait Station

• Plano Frabill Ultralight Conservation Net

Additional Resources:

• The Woman Angler & Adventurer Facebook Page
• The Woman Angler & Adventurer Facebook Group
• The Woman Angler & Adventurer on Instagram
• The Woman Angler & Adventurer on YouTube
• Women's World of Fishing Monday Night Takeover YouTube Channel
• Listen on Apple Podcasts (subscribe and leave a review!)
• Listen on Google Podcasts
• Listen on iHeartRadio! 

Support our Sponsors!

• Lance Camper
• Freedom Boat Club Nashville
• Key West Boats
• St. Croix Rods
• Hellwig Suspension Products
• RUNCL (10% OFF Discount Code: TWA10RUN)
• Stealth Rod Holders
• Al's Goldfish Lure Co.
• YOLOtek (use Coupon Code Angie for free shipping!)

Additional Mentions:

• Lady Bass Anglers Association
• National Professional Anglers Association
• Waypoint Outdoor Podcast Collective

Click here to download this episode to your computer!