"Live the Passion" and "Network. Eat. Sleep. Repeat." are two mantras of iBass360, an organization dedicated to promoting the sport of bass fishing all the way from the everyday amateur angler on up to the seasoned pro.
What drew me to iBass360 was its relentless support for female anglers. I kept seeing their posts pop up on my social media feed time and time again, most if not all of them craftily written by their Social Media Director Eric Evans. Finally, I couldn't help myself and I had to dig in to find out more about who they were.